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Channels and deliveryUpdated 30 Oct 2026

Get a WhatsApp template approved

WhatsApp business messages use templates that Meta reviews. Here is how to submit one from Flowfox and what the statuses mean.

PN
Written by Priya Nair
Deliverability Specialist
  • Published30 Oct 2026
  • Read time1 min
  • Length72 words
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Connect your business account

Open Channels, choose WhatsApp and connect your WhatsApp Business account. Flowfox shows the connection status.

Submit a template

Create a template, choose its category and add buttons or media if you need them. Submit it. The status shows as pending while Meta reviews it.

Statuses and rejections

An approved template can be sent. A rejected template shows the reason. Edit it and resubmit. Write clear, specific text and avoid misleading claims.

Frequently asked questions

How long does approval take?

It depends on Meta. The status updates in Flowfox when the decision arrives.

Can I send free-form messages?

Outside templates, messages follow WhatsApp’s own conversation rules.

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