■ WEB MESSAGING
Banners and pop-ups on your site
Add one script tag, then target by page and event.
Included in every plan. Plans in rupees from ₹4,999 a month, delivery included.
Test send before launch
LIVE PREVIEW · SAMPLE DATA
■ CAPABILITIES
Everything you need to send Web messaging
Write once, preview as the recipient will see it, send a test, then go live.
■ CONTROL
Web messaging with checks built in
AT A GLANCE — 01 / 06
■ HOW IT WORKS
From setup to your first Web messaging send
Connect
Set up Web messaging in your workspace.
Create
Write the message in the editor.
Send
Use it in a campaign or a journey.
■ OVERVIEW
Web messaging in Flowfox: what it does and how it works
What you can send
Banners, pop-ups and slide-ins on your website.
How setup works
Add the script tag to your site.
The editor
Visual editor with a page preview.
Delivery options
Shown on the pages and events you target.
Where it fits
Web messaging is one of the channels in Flowfox. Use it on its own in a campaign, or as one step in a journey that also uses other channels, with consent and frequency caps checked across all of them.
■ COMPARE
Web messaging: campaign or journey?
| COMPARE | Campaign | Journey |
|---|---|---|
| Best for | One-off or scheduled sends | Paths over days or weeks |
| Starts | At a date and time you pick | On an event or segment entry |
| Steps | One message per audience | Waits, splits, many messages |
| Ends | After the send | At a goal |
Note: Use campaigns for announcements and journeys for ongoing Web messaging paths.
■ USE CASES
Where teams use Web messaging
Welcome message
Greet new people and guide them to the first action.
Order and delivery updates
Tell customers what is happening with their order.
Payment reminders
Notify before and after a due date.
Win-back
Reach people before they leave for good.
Festival offers
Time a message around a shopping moment.
Feedback request
Ask after a purchase or a support chat.
■ FOXAI
AI features that help, with a person in charge
FoxAI picks when Web messaging fits
FoxAI chooses the channel each person responds to and falls back from Web messaging if a message is not delivered or read.
Best time per person
Send time is chosen inside your quiet hours and windows.
Draft the journey
Describe a goal and review the journey drafted with Web messaging steps.
Content assist
Variants for a person to approve before sending.
■ BEST PRACTICES
Get it right from the start
Target by page and event
Show the message where it makes sense.
Keep pop-ups rare
Use banners for most announcements.
Preview on mobile
Check the layout on small screens.
Test before launch
Send a test and review the preview.
Set a goal
End the path for people who convert.
Watch the live counts
Per-step numbers show where people wait or leave.
Add one script tag to your site. Then use the visual editor to target by page and event, and preview the result on the real page.
Add the script tag to your site.
Shown on the pages and events you target.
Yes. Consent is checked per channel before each send.
Yes. Web messaging can be a step in a journey, with fallback to another channel.
Yes. Send a test and preview the message as the recipient will see it.
■ WORKS WELL WITH
Connects to the rest of the platform
Send your first Web messaging message
Start a free workspace, connect a data source and send your first journey, or book a guided demo.