Audience and channel
Choose a segment or list, then pick the channel. SMS asks India or Global first. WhatsApp uses an approved template.
Content and A/B test
Write the message or pick a template. To test, add a second version of the subject or content and choose how much of the audience sees each. The winner can be sent to the rest.
Review and schedule
The review step shows audience size and estimated reach. Send a test to yourself, then send now or schedule.
Frequently asked questions
How big should an A/B test group be?
Large enough for a clear result. The wizard suggests a split based on audience size.
Can I change a scheduled campaign?
Yes, until it starts sending.
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